Purpose

Before any progress can be made, there must be an understanding of the purpose of the to-be event or initiative.  Why do you want to host this event?  Is it to raise funds for a certain cause, to raise awareness about a particular issue, or perhaps both?  It is important to begin with two or three broad goals that will help you determine the nature of your event.  At this point, you don’t need to consider quantifiable goals like amount of money raised or the number of people participating; you’re trying to determine the reason you’re hosting this event in the first place.  Here are a few examples; they have been adapted from Turn the Page’s mission and aspirations:

  • To engage and involve fellow students in supporting education in developing communities.
  • To raise awareness of the issue of global poverty and the role education plays in relieving it.
  • To act as a connector between schools and create a stronger community effort to support education.
  • To inspire youth to take action and to make a difference in their community through volunteerism.
  • To better the lives of impoverished youth through education.

Next: Brainstorm